Vol:59; Issue 159

OVER-THE-TOP (OTT)- A NEWFANGLED APPROACH OF CUSTOMER CENTRIC MARKETING- AN EMPIRICAL INSPECTION

Dr.APOORVA SVG, R. SREENIVASA RAO and SHOBHA RANI M

MODELLING MANUFACTURER SELECTION: AN ELEVATION IN SUSTAINABLE SUPPLY CHAIN

MAHAMAYA MOHANTY

PERFORMANCE EVALUATION OF A COMPANY UNDER MODELLING OF SCM ARCHITECTURES: MIXED GREEN STRATEGIES

Dr. SAURAV DASH and Dr. PRAVEEN KAKADA

IMPACT OF IFRS 17 INSURANCE CONTRACTS: LITERATURE REVIEW

HEMANT KUMAR and Dr. RANJUL RASTOGI

RELATIONSHIP BETWEEN GENDER AND SPACES: GENDER CHAUPAL

Dr. IMRAN AMIN, Dr. ANURADHA R TIWARY and Dr. PALLAVI BERI

MAPPING OF SUSTAINABLE TRANSPORT SOLUTIONS, POLICY STRUCTURE AND EXISTING FINANCING PATTERN FOR ATTAINING SDG: EVIDENCE FROM GLOBAL AND INDIAN SCENARIO

Dr. RENUKA DESHMUKH, Dr. DHANASHRI THARKUDE and Dr. SUBBARAO PASUMURTI

HINDUISM AND BUDDHISM: – COEXISTENCE AND IMPACT ON EACH OTHER IN RESPECT OF TRADITIONS, KNOWLEDGE, AND STRUCTURAL THOUGHTS

YASHPAL KSHIRSAGAR and PUSHPA HONGAL

COMPETENCY BASED STRATEGIC HUMAN RESOURCE MANAGEMENT FOR SUSTAINABLE DEVELOPMENT

P. JANAKIRAM and Dr. P. LAKSHMI NARAYANAMMA

A STUDY ON GENDER DISCRIMINATIONAND ITS EFFECT ON EMPLOYEE PRODUCTIVITY

Dr. RAJNI

FACTORS INFLUENCING THE ATTRITION OF EMPLOYEES IN THE IT SERVICES INDUSTRY- A GUIDING FRAMEWORK

ANCHAL PATHAK and DIVYANSHU

SAGAR GLASS CEILING’S EFFECT ON THE PROMOTION OF WOMEN IN THE WORKPLACE

NEHA DUBEY and Dr. MONIKA MAKHIJA

SCOPE OF CRYPTOCURRENCY IN INDIA

V.V.L.SAMEERA

MOTIVATION IN A PUSH-PULL FACTORS OF DIFFERENTLY ABLED PEOPLE ENTREPRENEURSHIP IN SOUTHERN DISTRICTS OF TAMIL NADU IN INDIA- A STUDY

E. SARANYA DEVI and Dr. S. RAJAMOHAN

RISK PERCEPTION AND CONSUMER PURCHASE BEHAVIOUR WITH SPECIAL REFERENCE TO E-SHOPPING -AN EMPIRICAL EVIDENCE FROM INDIA

Dr. BHARATI MAKHIJANI, Dr. SARIKA AGARWAL, Dr. MUKESH AGARWAL, AKSHAY KUMAR and Dr. PURAN SINGH

EVALUATING EMPLOYEE MOTIVATION AND ITS IMPACT ON PRIVATE ORGANISATION PRODUCTIVITY

Dr POOJA SEHGAL, Dr. PALEPU AVINASH GOYAL, B.VIJAYA LAKSHMI, D.SRILATHA and Dr RACHNA KALSAN

ANALYSIS OF THE VARIABLES AFFECTING MUTUAL FUNDS INVESTOR CHOICE IN THE REGION OF TIRUVALLUR

K. ANANTHASURESH, Dr. A. DEVENDRAN and Dr. M. RADHIKAASHREE

IMPACT ON MARKETING STRATEGY PLANNING: CONSUMER BEHAVIOUR AND BUSINESS PERFORMANCE MODEL

Dr. SHOUVIK SANYAL, Dr. S KUMARAPERUMAL, Dr. RAVINDRA A. KAYANDE, Dr. AMRITA BAID MORE, Dr. ANSHU SINGH and MURALI V

IMPACT OF GREEN HRM PRACTICES ON ORGANIZATION SUSTAINABILITY

Dr. SHAILESH BADRE, DHILIPAN C, Dr. ANJALI SINGH and Dr. BHAVNA GARG

THE SYSTEMATIC PROCESS OF SUSTAINABLE SUPPLY CHAIN AND LOGISTICS

SANKET BABURAO CHOUGULE, PARSHWA SUNIL KHOMBARE, SHUBHAM JADHAV, Dr. RICHA MISHRA, Dr. INDRA MEGHRAJANI and GOPIKRISHNA BUTAKA

BLOCKCHAIN TECHNOLOGY AND ITS FEASIBILITY IN TOURISM SECTOR WITH SPECIAL EMPHASIS ON NORTHERN PART OF INDIA

SANDEEP PAATLAN, ANIL KUMAR and JAYATI RANGA

COMPARATIVE ANALYSIS ON THE EFFECTIVENESS OF ONLINE TEACHING DURING FIRST AND SECOND WAVE OF COVID-19 PANDEMIC

Dr. USHA C